The Fight For Consumers’ Attention
WHY FENCEBOARD ADS WORK
THE ADVERTISING CHALLENGE
Today’s consumers see over 5,000 ads daily—up from 500 in the 1970s. Digital ads get blocked (27% use ad blockers), TV ads get skipped, and social media ads get scrolled past. The result? Businesses waste money on advertising that never reaches their target customers. FenceBoard Ads solve this problem.
THE FENCEBOARD ADVANTAGE
FIVE REASONS DETROIT BUSINESSES CHOOSE FENCEBOARD ADS
1. CAN’T BE BLOCKED, SKIPPED, OR IGNORED
Unlike digital ads that 27% of consumers block or TV commercials that viewers skip, FenceBoard Ads deliver guaranteed visibility. Your message is always there when customers drive past—no ad blockers, no scrolling, no muting. Just constant exposure during daily commutes, errands, and routines. Even digital giants like Amazon, Netflix, and Google invest heavily in outdoor advertising because it can’t be avoided.
2. UP TO 85% BELOW BILLBOARD COSTS
Traditional billboards: $577-$3,464+/week FenceBoard Ads: $125-$550/week Same billboard-sized visibility. Same proven effectiveness. Up to 85% lower investment. Finally, outdoor advertising small businesses can actually afford.
3. HYPERLOCAL NEIGHBORHOOD TARGETING
Traditional billboards reach entire cities—wasting 90% of your budget on people who’ll never visit your business. FenceBoard Ads let you choose exact neighborhoods where your actual customers live, work, and drive. 221+ Detroit locations mean you target YOUR service area—not the entire metro. A restaurant in northwest Detroit advertises in northwest Detroit. A dental practice in Grosse Pointe targets Grosse Pointe. Zero wasted impressions.
4. COMMUNITY GOODWILL POSITIONING
Advertising on church property positions your business as a community supporter—not just another advertiser. Parents notice businesses supporting their children’s schools. Church members appreciate companies partnering with their congregation. This creates trust and goodwill that traditional billboards—sitting on corporate-owned land—can’t deliver.
5. DRIVES ONLINE & IN-STORE TRAFFIC
Nielsen research confirms: outdoor advertising generates 4× more online engagement per dollar than TV, radio, and print combined. Nearly 8 in 10 consumers respond to outdoor advertising within 60 days:
– 66% use their smartphone
– 42% perform an online search
– 33% access coupons or discounts
– 32% visit advertiser websites
FenceBoard Ads don’t just build brand awareness—they drive measurable action and immediate response.
PROVEN EFFECTIVENESS MEETS AFFORDABILITY
WHY OUTDOOR ADVERTISING OUTPERFORMS DIGITAL TRADITIONAL BILLBOARDS DELIVER:
✓ 6:1 ROI (OAAA verified)
✓ 4× more online engagement than TV/radio/print
✓ Lowest CPM among major media ($2-7 vs $10-30)
✓ Can’t be blocked or skipped
✓ 8 in 10 consumers respond within 60 days But cost $577-$3,464+/week—pricing out small businesses.
FENCEBOARD ADS DELIVER:
✓ Same 6:1 ROI
✓ Same 4× online engagement advantage
✓ Same guaranteed visibility
✓ Same consumer response rates
✓ PLUS: Up to 85% cost savings ($125-$550/week)
✓ PLUS: Hyperlocal targeting (choose exact neighborhoods)
✓ PLUS: Community goodwill positioning
THE RESULT: Outdoor advertising’s proven effectiveness at prices small businesses can afford.
PERFECT FOR DETROIT LOCAL BUSINESSES
WHO FENCEBOARD ADS WORK FOR
RESTAURANTS & FOOD SERVICE
Drive lunch and dinner traffic from surrounding neighborhoods. Target families within 2-3 miles of your location.
RETAIL STORES
Build brand recognition with customers who drive past daily on their regular routes. Stay top-of-mind when they’re ready to buy.
HOME SERVICES
Reach homeowners in your service areas exactly when they need plumbing, HVAC, electrical, or lawn care services.
HEALTHCARE PROVIDERS
Establish local presence and build trust in your community. Position as the neighborhood’s preferred provider.
AUTO SERVICES
Target commuters and local drivers who need oil changes, repairs, tires, or detailing along their regular routes.
PROFESSIONAL SERVICES
Build authority and credibility through visible presence. Lawyers, accountants, insurance agents, real estate. AND MORE… Starting at $125-$550/week with flexible 13-52 week terms.
HOW FENCEBOARD ADS COMPARE
TRADITIONAL BILLBOARDS:
✕ $577-$3,464+/week
✕ Reach entire cities (90% wasted impressions)
✕ No control over specific placement
✕ Long-term contracts required
✕ Corporate-owned locations
FENCEBOARD ADS:
✓ $125-$550/week (up to 85% savings)
✓ Target your exact neighborhoods (zero waste)
✓ Choose from 221+ specific Detroit locations
✓ Flexible 13-52 week terms
✓ Community-supported (church partnerships) Same proven effectiveness. Fraction of the cost. Better targeting.
READY TO DOMINATE YOUR NEIGHBORHOODS?
Join Detroit businesses using FenceBoard Ads to reach their actual customers at up to 85% below billboard costs. $125-$550/week | 221+ Detroit locations | Proven 6:1 ROI
GET FREE CUSTOM QUOTE
Questions?
Contact our Business Development Team: Phone: 1-888-269-3738
Email: info@reddiamondmediagroup.com